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iModerate Research Technologies Named One of the Top 250 Private Companies in Colorado

Denver, Colorado (October 11, 2011) – ColoradoBiz magazine ranked iModerate Research Technologies, a leading qualitative research firm, number 149

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iModerate Research Technologies Named to the 2011 Inc. 5000 List of Fastest Growing Private Companies for the Second Time

Denver, CO (August 23, 2011) – For the 2nd time, iModerate Research Technologies has made the Inc. 500|5000 list

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Marketing Daily – June 2011

Mobile Banking Growth Opportunity ‘Substantial’ [excerpt] According to a study from Chadwick Martin Bailey and iModerate Research Technologies, more

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Growth in Mobile Banking to Come From Consumers Who Plan to Buy a Smartphone or Tablet in the Next Six Months

Denver, CO (June 23, 2011)- A recent study of over 1,400 U.S. consumers conducted by Chadwick Martin Bailey and

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iModerate Research Technologies Ranked 11th in Innovation

(Denver, Colorado) June 15, 2011 – iModerate Research Technologies, a leading online qualitative research firm, was ranked eleventh for

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Survey Magazine – June 2011

Why Hybrid? Why Now? [excerpt] Adding a qualitative component gives you the consumers’ voice, identifiable language and the story

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SmartMoney – May 2011

Share a Coupon, Double Your Savings? [excerpt] It’s a win for coupon-clippers, but also for the companies hoping to

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Quirks – May 2011

A Clearer Picture: Showtime Uses Hybrid Approach to Take the Pulse of Nurse Jackie Viewers [excerpt] For insights into

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Internet Retailer – March 2011

Smartphone owners like to scan and save, study finds [excerpt] Smartphone owners are realizing the power of the mobile

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iModerate Research Technologies Ranked 2nd in Customer Satisfaction

(Denver, Colorado) March 18, 2011 – iModerate Research Technologies, a leading online qualitative research firm, was ranked second for

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Smartphones Lead to Greater Transparency in the Shopping Experience

Denver, CO (March 9, 2011)- A new report from Chadwick Martin Bailey and iModerate Research Technologies finds smartphones are

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New Study Shows How Ebooks Have Changed the Reading Landscape

Denver, CO January 27, 2011 – In a recent study to understand how portable, multi-function devices or MFDs (e.g.,

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Our Authors

Becky Sarniak

What I love about research is learning about people and what they think. Discovering the reasoning behind behavior and what motivates people to move from a plan of action to action itself.

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Becky Sarniak

Manager, Moderating Services

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Joan Rinaldi

I love finding the unexpected and solving problems in research.

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Joan Rinaldi

Senior Director, Research Services

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Sonya Turner

I love finding the story that exists inside every job we do, the thread that ties together.

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Sonya Turner

Director, Insights

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Chelsea Gibbons

I explore by getting lost, which I manage to do on a regular basis. I have been told by multiple people that they would not be my partner on “Amazing Race,” because my sense of direction is so poor.

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Mike Steinberg

The most adventurous thing I’ve done is travel via dilapidated boat (it may have been held together by bubblegum) to get up close and personal with giant Hippos guarding their young.

Mike Steinberg

EVP, Business Development

Holly Savage

I love qualitative research for the same reason I love teaching—using creative questions and questioning methods to help elicit innovative thoughts on any subject.

Holly Savage

Senior Director, Client Services

Julia Eisenberg

I love a great story – numbers are nice, but nothing is more compelling than hearing directly from your consumers.

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Julia Eisenberg

Vice President, Insights

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The insights I received from iModerate really brought our NPS program to life. While it was always highly-visible and important to key stakeholders it did not resonate as well with the majority of employees. The iModerate piece rounded out the NPS program and brought it to a place where it is now more valued, transparent and salient across the organization. Having the consumer’s voice and that context has helped us build business cases and impact operations in a way that has led to great success.

Adriana Smith, Manager, Brand Strategy, NRG Energy