Research Predictions for 2011

I just finished reading an interesting paper from Research Rockstar entitled Market Research Predictions. 35 predictions were posted and professionals from agencies, market research software companies and client-side researchers voted to narrow it down to the top 11. Kathryn Korostoff, author of the paper and founder of Research Rockstar, did a great job of not only pulling all these market research predictions together, but also of providing readers with some insightful commentary on each.     So what were the top predictions? Combined and alternative modes of collection will see...

Read more »

---