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Research Reports

Brand Wars: Fast-Casual Dining vs. On-Demand Delivery

Julia Eisenberg

May 10, 2017

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In the quest to capture greater share of wallet (and stomach) from today’s hungry consumers, see how quick-service dining and on-demand delivery options stack up.

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Julia Eisenberg

Vice President, Insights

I love a great story – numbers are nice, but nothing is more compelling than hearing directly from your consumers.

The insights I received from iModerate really brought our NPS program to life. While it was always highly-visible and important to key stakeholders it did not resonate as well with the majority of employees. The iModerate piece rounded out the NPS program and brought it to a place where it is now more valued, transparent and salient across the organization. Having the consumer’s voice and that context has helped us build business cases and impact operations in a way that has led to great success.

Adriana Smith, Manager, Brand Strategy, NRG Energy