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Yahoo! Finance – January, 2014

Yahoo! Finance – January, 2014

iModerate

Jan 24, 2014

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New Study Shows College Degrees Still Highly Valued, but Post-School Expectations Are Skewed

As college students settle back into class after their holiday break, a new study from leading qualitative research firm iModerate reveals that regardless of economic hardships and increasing tuition costs, the pursuit of associates/vocational and four-year college degrees continues to be highly valued among both students and their parents.

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iModerate allowed us to not only connect with this hard-to-reach audience but to get a deeper understanding of their feelings on the subject of public service. iModerate promised at the outset to expand and clarify the quantitative findings in a way traditional online survey research has previously been unable to, and they delivered on this claim. As a result, we were able to expose the emotions shaping the perceptions of the class of 9/11.

Marc Porter Magee, Partnership for Public Service