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Survey Magazine – September 2012

Survey Magazine – September 2012

iModerate Author

Sep 28, 2012

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20 Researchers You Need to Know

[excerpt] Jenn Jackson has spent the vast majority of her research career with iModerate. Starting as a moderator, Jenn has excelled in every role she has taken on, and made an impact on every aspect of the organization.

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iModerate Author

Our relationship with iModerate has enabled us to quickly and efficiently seek the voice of the consumer or customer, and incorporate it into our business decisions, allowing us to become smarter and faster to market. The team iModerate is, in essence, a virtual extension of the Abbott research team – from them, I know that when I pick up the phone and call, on the other end will be someone who understands my business, knows my target consumer, and will always deliver high quality results.

Kristen McLane, Manager, Shopper Insights & Category Development, Abbott Nutrition