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ColoradoBiz – August 2007

ColoradoBiz – August 2007

iModWPAdmin

Aug 23, 2007

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Tech Start-Up of the Month – iModerate LLC

[excerpt] “When we were conducting online surveys… we found that we weren’t getting enough information from the respondent,” Rossow said. “So we set out to develop a new methodology.”

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iModerate allowed us to not only connect with this hard-to-reach audience but to get a deeper understanding of their feelings on the subject of public service. iModerate promised at the outset to expand and clarify the quantitative findings in a way traditional online survey research has previously been unable to, and they delivered on this claim. As a result, we were able to expose the emotions shaping the perceptions of the class of 9/11.

Marc Porter Magee, Partnership for Public Service